School photos don't need to be stiff and awkward. They can be fun and natural instead.

Please contact me for a full description of what packages I offer as well as the simple process. 

SCHOOL PORTRAITS

Rates will vary depending on scope of your project.

2 Hour Start Rate - $1200*

Half Day rate - $2500*

Full Day rate -  $4200*


* Please contact for an accurate quote - tailored to your businesses needs and usage of images.


BUSINESS

Headshot: $500 
one person
3 retouched final photos

Group rates available - Contact for quote

HEADSHOTS

Full Session: $1500 
• 1-2 hours
• Up to two locations
• 80+ digital images

Mid Session: $1250
•30-45 minutes •One location
•25-50 digital images

Short Session: $950
•30 minutes •One location
•25-40 digital images

Mini Session - $525
•15 minutes • One location
•10-15 digital images

Porch Quickie Session - $375
• 5 - 10 minutes, 5-7 digital images

Family Sessions

Services

Hourly Rate - $600*

Events include:
Bar and Bat Mitzvahs
Corporate Events and Parties
Weddings
School Events/Graduations

*Contact for exact quote

EVENTS

SCHOOL MARKETING

Representing your school with great photographs is essential these days.

Contact me to structure a package to build a catalog of beautiful photographs to use in social media, your website etc. 

Amy brings a relaxed, easygoing approach to her work, creating space for natural moments to unfold. With a keen eye for placing her subjects beautifully within their surroundings, she captures genuine expressions that feel effortless and true.

Her sessions are fun, low-pressure, and full of warmth — even the most camera-shy subjects quickly feel comfortable and at ease. After years of refining her craft, Amy has a gift for drawing out authentic connection and personality in every session.

Amy’s creativity truly comes to life when she’s able to spend real, unhurried time with her subjects. Whether that means getting down on the ground at eye level with babies and toddlers or simply letting moments happen naturally, she meets people where they are and captures them as they are.

Authentic, relaxed and fun sessions

years of perfecting

serving all towns in The bay area. marin, larkspur, mill valley, san anselmo, sausalito, ross, san rafael, novato, tiburon, san francisco, berkeley, oakland, san leandro, alameda, sonoma, petaluma, santa rosa and more.

"She has an incredible gift for transforming the ordinary into something truly extraordinary. 

Amy dances, hops, twirls, and fully engages with the kids, capturing moments that are not only beautifully composed but bursting with life and joy. Every shot tells a story, and every child shines.

What truly sets her apart? She genuinely loves kids. And that love is the secret ingredient that makes every image she takes come alive."

"Amy is pure magic."

one client says

What her clients love most about working with Amy is her ability to turn any moment—no matter how awkward or unexpected—into a beautiful, real, and sometimes downright hilarious photograph. Amy’s not chasing perfection; she’s capturing the fun, the realness, and the delightful mess that makes life so special. And with her warm and welcoming approach, she makes sure every session feels like a relaxed and enjoyable adventure, leaving you with memories that’ll make you smile for years!

amy jo + aaron

"From maternity photos to newborn, family, and holiday sessions, Amy has an incredible ability to make everyone laugh, feel comfortable and at ease. Amy truly knows how to bring out the best in our kids (and us!) and capture those genuine, precious moments.  Each photo session has been a joy, and we treasure the beautiful images and books she creates that document our family’s journey. The photos are always stunning, natural, and filled with love. We’re so grateful for Amy's talent, warmth and creativity! We highly recommend Amy Perl to anyone looking for a photographer who feels like part of the family. We’re already looking forward to our next session!”

“We’ve been lucky enough to have Amy Perl capture our family’s milestones since we were pregnant with our second child, and we couldn’t be happier with the experience each time."

Jessika, Peter, Piper and Natalie

"Both during the sessions and in the photos the authenticity really shines through. Often the creativity of the photo happens without us noticing since the sessions are so relaxed even as we move around. The photos perfectly capture our family's connections to each other and the love we share. It sounds cliche, but the photos prove it year after year. Having those moments captured and hanging on the wall is wonderful. Our family has a range of styles and part of what we love so much about the photos is that the individuality of each person shines through even though we're all grouped together. You can see how we relate to each other and our personalities all at once. The photos always manage to capture the real moment in the scene. It is a terrific blend of candid energy with everyone looking their best. Somehow the feel and the vibe of our family shine through in the photos every time."

"We've been clients for 17 years and each year our family changes a bit, and you always capture the current vibe."

kind words

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